My Profile / Contact page
Hi I’m Laura,
I’m a User Experience designer.
I worked in Graphic design from 2007-2013 after gaining BA (Hons) in Graphic Design 2006. I moved into design for websites in December 2013, and I started to get hybrid UX /UI design contracts in 2015.
I’ve kept up to date with online UX courses through the Interaction Design Foundation. I enjoy all stages of a digital product lifecycle.
Some of my career highlights..
Apps
Battersea Power Station and Redrow London
3D native Ipad apartment finder apps for the property development sectorUniversity of Surrey
UX and UI design for the student engagement mobile app. All projects use Web Content Accessibility Guidelines (WCAG) 2.1 AA standards.University of Surrey
UX Lab user testing on the app with two rounds of students space out before launch, and again in July 2020 to test new features. I wrote the documentation / designed the tests for the user testing / wrote up of the feedbackShire (Global healthcare pharmaceutical brands)
Ipad apps showcasing drug case studies for drug reps. UX design - using Axure, User flow diagram wireframing and prototyping)
Websites
Virgin Media
Product design UX/UI for complaints section (serve and retain) care website in cross functional agile teams. User flows, journey maps, UX/ UI mock ups in Sketch and Zeplin, iterative prototypes in Invision working with a ux researcher. Designs will be A/B tested.University of Surrey
UX and UI projects. All projects use Web Content Accessibility Guidelines (WCAG) 2.1 AA standards.Abbvie, Teva, and Lilly (Global healthcare pharmaceutical brands)
Designing patient support programmes (UX and UI)University of Surrey
Guerrilla testing and quantitative questionnaires for the University's current students homepage design. A quantitative questionnaire was designed on https://www.onlinesurveys.ac.uk/ then sent out in a link via the University's social media channels.University of Surrey
For the Welcome to Surrey website , I did a competitor analysis of other Universities and personas of users before doing the wireframes and UI design.
Software Applications
NHS - Surrey and Borders Partnership NHS Foundation Trust
Product design for NHS Electronic Patient record SystmOne for Mental Health services at Surrey and Borders Partnership NHS Foundation Trust.
Resume details
Software:
Sketch, Zeplin, Invision, Axure, Adobe CC (Illustrator, Photoshop, Indesign), Learning Figma,
Optimal workshops: Reframer, for Qualitative comments analysis
UX/UI Design skills set:
Sketching, wire framing, user flows, user journeys, personas, rapid prototyping, UI design
UX Research skills:
User story mapping, Lab moderated Usability testing for Apps (qualitative, pre-launch), digital quantitative questionnaires, basic Google Analytics, quantitative clustering qualitative comments (visualised in Reframer, Optimal Workshop suite) Affinity diagrams
Working to Web Content Accessibility Guidelines (WCAG) 2.1 AA at the University of Surrey (Government Public bodies are required to meet WCAG 2.1 AA standards)
Sectors:
Telecoms, Healthcare, Property Development, Higher Education & E-commerce/Retail, Corporate businesses (Estate Agents, Insurance, Facility Services for both public and private sectors) the Welsh Government Department of Health and Electronic (white goods) Manufacturing industry.
I've worked in both agency (one WPP) and in house /client side
Brands:
Virgin Media, Tesco Baby Club, Asda, Shire, Abbvie, Teva, Panasonic, Battersea Power Station redevelopment, Redrow London, Cardiff University, the Welsh Government Department of Health and the University of Surrey, University of Law, NHS